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What is GDPR?

The General Data Protection Regulation (GDPR) is a comprehensive data privacy law enacted by the European Union (EU) to protect personal data and give individuals greater control over how their information is collected, stored, and used. Adopted in 2016 and enforced starting May 25, 2018, GDPR applies to any organization, regardless of location, that collects or processes the personal data of individuals in the EU.

GDPR compliance requires organizations to adhere to strict standards for data collection, protection, and processing, with significant penalties for non-compliance.

Key aspects of GDPR compliance

1. Data collection

Organizations are required to collect only the minimum amount of personal data necessary for a specific purpose and must not retain it longer than needed. This principle, known as data minimization, reduces the risks of misuse and breaches.

2. Data protection

The GDPR mandates that organizations ensure the confidentiality, integrity, and security of personal data. Common measures include:

  • Encryption: Making data unreadable without a decryption key.
  • Anonymization: Replacing identifying information with artificial or generalized de-identified values that cannot be linked back to real-world individuals.

3. Data subject rights

The GDPR provides individuals with eight specific rights to ensure their personal data is handled transparently and securely:

  1. The Right to Be Informed: Ensures individuals are given clear and transparent information about how their data is collected, processed, and used.
  2. The Right of Access: Allows individuals to request access to their personal data and receive information on how it is being processed.
  3. The Right to Rectification: Enables individuals to correct any inaccuracies or incomplete personal data.
  4. The Right to Object to Processing: Gives individuals the ability to object to the processing of their personal data, particularly for marketing purposes.
  5. Rights in Relation to Automated Decision-Making and Profiling: Provides safeguards against decisions made solely by automated processes that could have significant impacts on individuals.
  6. The Right to Be Forgotten (Right to Erasure): Allows individuals to request the deletion of their personal data under certain conditions.
  7. The Right to Data Portability: Enables individuals to obtain and reuse their personal data across different services in a structured, commonly used format.
  8. The Right to Restrict Processing: Allows individuals to limit the way their personal data is processed in specific situations.

These rights collectively empower individuals to have greater control over their personal data and require organizations to maintain GDPR compliance.

4. Consent

Organizations must obtain informed, affirmative, and freely given consent from individuals before processing their personal data. Consent requests must be clear and easily understandable, and individuals have the right to withdraw consent at any time.

5. Data processing

Data processing under GDPR must be proportional to the purpose for which it was collected. Organizations are required to document processing activities and ensure they have a lawful basis for processing.

6. Fines for non-compliance

Non-compliance with GDPR can result in severe penalties, including fines of up to €20 million or 4% of global annual revenue, whichever is higher. These fines are designed to incentivize strict adherence to GDPR requirements.

Scope of GDPR

The GDPR applies to any company—regardless of its geographic location—that processes or collects personal data from individuals in the EU. This extraterritorial scope ensures robust protection for EU residents’ data worldwide.

How Tonic.ai relates to GDPR

Tonic.ai helps organizations achieve GDPR compliance by providing platforms for structured and unstructured data de-identification, including anonymization and encryption. By enabling the creation of realistic, privacy-compliant datasets, Tonic.ai supports secure and effective data usage for software testing and model training while safeguarding personal information.

Build better and faster with quality test data today.

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Accelerate development with high-quality, privacy-respecting synthetic test data from Tonic.ai.Boost development speed and maintain data privacy with Tonic.ai's synthetic data solutions, ensuring secure and efficient test environments.